The growing importance of AI in Business Education
With AI drastically changing organisational landscapes, management students must understand its strategic ramifications and technological underpinnings. AI affects crucial domains like operations, finance, marketing, and human resources and so Business schools should ensure that the curriculum emphasises topics such as automation, AI-driven decision-making, predictive analytics, and consumer insights. Recognising AI’s limits, such as data biases, privacy issues, and the need for human oversight in crucial decision-making processes is also necessary, as is the need to be in line with legal requirements, ethical governance and regulatory compliance.
B-Schools need to address the adoption of AI by giving students the tools they need to overcome opposition and propel digital transformation. Students must be taught how to integrate AI into company strategy, match AI projects with corporate goals, and cultivate innovative attitudes. Further, they have to learn to close the gap between technical know-how and business strategy by collaborating with data scientists and AI experts. This requires a diversified strategy that includes data analytics classes, AI-driven case studies, and simulations, internships and industry partnerships and workshops by industry experts.
Real-world experience
Practical and experiential learning will help combine academic understanding, practical application, and experiential learning. Students can gain real-world experience of how AI influences decision-making in the business sector through activities such as case studies and AI-powered analytics seminars. The use of interactive learning tools and simulation of real-world business environments can also help enhance problem-solving and strategic thinking skills. Emphasis on the ethical aspects and governance of AI will make students aware of the possibilities of bias and issues of transparency, and regulatory compliance.
Not only will this lead to students being better equipped to navigate the complexities of AI adoption but also inspire them creatively. Learning can be further improved through the use of tailored learning platforms, workshops and seminars. The introduction of AI into a wide range of business disciplines enables B-Schools to ensure that graduates are equipped with the analytical and strategic abilities essential to thrive in a future that is driven by AI. In conclusion, a complete AI curriculum not only enhances students’ technical understanding but also equips them with the ability to implement AI in a manner that is strategic, ethical, and imaginative within the context of the corporate ecosystem.
The writer is Associate Professor in the Information Systems and Analytics Area and Chairperson of the MBA (AI and DS) programme at TAPMI, Manipal.
Published - May 03, 2025 03:30 pm IST