Google unveils new AI video tool Flow along with Veo 3 at Google I/O 2025

Google unveiled Flow, a new AI video tool, at its developer event on May 20. The tool is targeted towards filmmakers and creatives. 

Users can prompt a description of a video they want and the tool will output clips that can be pieced together to make a sequence. The scene builder can also extend shots and help users choose the direction of a scene.

There are also features that allow users to choose a camera angle and the point of view in a scene as well as asset management so users can handle all the parts within the video.

Google will also be launching ‘Flow TV’ so others can see the exact prompts and methods used in certain video clips and learn. 

Last year, the company launched a similar AI video generation tool called VideoFX on Google Labs for limited users as a precursor to Flow.

Alongside Flow, Google also launched Veo 3, the improved AI video generator that also generates sound. The tool also has better quality and is able to comprehend longer prompts better.

“Veo 3 excels from text and image prompting to real-world physics and accurate lip syncing,” Eli Collins, Google DeepMind product vice president, said in a blog Tuesday. Additionally, its predecessor, Veo 2 will also have options for camera control and object removal from its clips.

Google also announced Imagen 4, their latest AI image generator to generate higher quality of images and is able to export in more formats. The tool has also been upgraded to generate text better in the images. 

Flow is available under the Google AI Ultra plan for $249 per month in the U.S. now. Google AI Pro users can also access a slightly downgraded version of Flow which is powered by Veo 2. “Google AI Pro gives you the key Flow features and 100 generations per month, and Google AI Ultra gives you the highest usage limits and early access to Veo 3 with native audio generation,” a blog post noted. 

Meanwhile, Veo 3 will be available for users on the Vertex AI platform.